Healthcare Marketing Summit 2025

With rising demand driven by an aging population, chronic disease management and wellness trends, the healthcare marketing space presents significant opportunities for agency growth. Healthcare is one of the most complex and heavily regulated industries—and one of the most lucrative. In 2023, the U.S. spent $4.9 trillion on healthcare—17.6% of GDP. Yet for agencies unfamiliar with the terrain, breaking in can be daunting. And for agencies already in the space, the challenges, complexities and risks continue to evolve alongside the opportunity.